FORT WORTH—Brightly colored cars whiz by at speeds nearing 200 mph in front of 200,000 cheering fans at the Texas Motor Speedway. And since the speedway opened in 1997, more than 100 volunteers with Texas Alliance Raceway Ministries have ministered to those race fans, sharing the love of Christ with them.
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Texas Alliance Raceway Ministries reach out to racing fans at Texas Motor Speedway.
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“We recognize our primary reason for being here is to carry out the Great Commission in this unique mission field of motor sports entertainment,” said Roger Marsh, director of Texas Alliance Raceway Ministries and former pastor of First Baptist Church in Tioga.
“We create all kinds of opportunities through activities and service to interact with people and tell them about the Lord, either one-on-one or through the chapel services we have.
“We feel like this is a strong segment of the world. Our research has disclosed that one of every six people in the world will attend a motor sports event this year. In the United States, approximately one-fourth of the population is race fans. We believe since there is such a large segment of the population that ascends on this place on race weekend that it is a good place to carry out the Great Commission.”
Speedway administrators have given the ministry 20 motor home plots, a large tent and an office in the midst of the largest recreational vehicle park at the speedway so the team can build relationships with fans.
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Two volunteers help race fans at the speedway information booth. In exchange for volunteering their time, speedway administrators allow Texas Alliance Raceway Ministries to hand out gospel information along with the raceway schedules.
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The group uses children’s pinewood derby races, craft projects, horseshoe tournaments, concerts, snacks, golf cart rides for the disabled and morning hot chocolate and coffee giveaways for employees stationed around the speedway to share the hope of Christ with race fans.
Volunteers also staff official speedway information booths where they distribute racetrack schedules and gospel presentations. The ministry fits the goals and strategy of Texas Hope 2010, an initiative to share the hope of Christ with all the people in Texas in their own language or cultural context. Texas Alliance Raceway Ministries volunteers understand the culture of racing fans.
“We have had many people say they couldn’t come to the race if it weren’t for the golf cart rides,” Marsh said. “During the 20-minute ride on that golf cart, it is a great opportunity to talk with them and get to know them and share the gospel with them.”
More than 40,000 people descend on the speedway more than a week in advance of the race. A makeshift city appears on the property, complete with a temporary grocery store, hospital, neighborhoods, police force and administration, with the raceway volunteers becoming the church for the week, Marsh said.
Texas Alliance Raceway Ministries Director Roger Marsh (left) discusses plans for the Sunday morning worship service with Brian Watts (right). Watts and his wife, Susan, travel the country working the M&M raceway store and hosting a church service at every race they work.
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Through consistency and care shown by volunteers, fans and employees have realized God’s presence at the track. During the past few years, Marsh and the other volunteers have built relationships with the speedway employees.
Rickey Glenn, a self-proclaimed racecar nut and volunteer from First Baptist Church in Cason, said he parti-cipates in the ministry because it allows him to combine his hobbies with his passion for serving the Lord.
Seeing lives changed at the speedway motivates Glenn to serve year after year. A couple of years ago, he was able to share Christ with a young man while giving him a golf cart ride back to his campsite.
When the young man asked how Glenn could avoid drinking, Glenn used the opportunity to tell how he had surrendered his life to God. He asked the man if he wanted to do the same.
“I pulled the cart over and asked if he minded praying,” Glenn recalled. “By the time we were done praying, we were both crying.”
Other encounters are about planting seeds and praying that growth will occur at the proper time, said Pat Cude, a volunteer from Holly Brook Baptist Church in Hawkins.
“We don’t always see a lot of salvations, but we see that we are planting seeds on the track. We pray that sometime or another they will open up. And we know that some have because they come back and share with us,” Cude said.
Volunteers provide six chapel services on the Sunday during race week. Brian and Susan Watts of Weatherford, who travel the country running the M&M raceway store, open up their truck to lead a chapel service for all the traveling vendors at the speedway.
Twelve trained chaplains also volunteer with the ministry. Because of their positive influence, the speedway has asked these men and women to serve in the In-Field Care Center where injured drivers or fans in crisis are taken during race week. Chaplains also respond to any emergency call that takes place on the premises that week.
A family paints pinewood derby cars at the raceway ministry tent. The Texas Alliance Raceway Ministries engages race fans through children’s activities, horseshoe tournaments, golf cart rides for the disabled and concerts to share the hope of Christ.
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Although the main focus of the ministry is to carry out the Great Commission, Marsh also sees it as a great way to train Christians in evangelism.
“We consider this a training ground for people who want to get involved with missions outreach,” Marsh said. “A new Christian could come out here and simply hand out literature to people coming in the gates. But if the church has someone who is skilled in one-on-one conversation, pastoral skills or crisis counseling, we would encourage them to send their volunteers out here.”
Texas Alliance Raceway Ministries is supported by Texas Baptists’ Mary Hill Davis Offering, as well as the Denton, Tarrant and Harvest Baptist associations and other churches in the state. The ministry also sponsors raceway outreach at tracks near Austin, Stephenville and Decatur.