Russell joins Standard staff as marketing director

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Brad Russell, vice president for university relations at Baptist University of the Américas, has joined the Baptist Standard staff as marketing director.

Russell, 44, will maintain the overall advertising program and develop a marketing strategy for the Standard, including promoting new resource content, products and services that will become available through the Standard’s growing online edition.

Brad Russell

“In addition to professional expertise, Brad brings a creative mind, a heart for ministry and a love for Texas Baptists,” Editor Marv Knox said. “We feel blessed to have him working with us in this vitally important role.”

Russell joined Baptist University of the Américas in 2005 as director of communications and moved into the vice president’s position last year. He also taught as adjunct professor of missions.

Prior to joining the BUA staff, Russell created the rebranding strategy in cooperation with the executive staff when the school’s name changed in 2003.

Russell was founding pastor of The Springs Church of San Antonio, and he served previous pastorates at First Baptist Church in Gonzales and Edna Hill Baptist Church, near Dublin.

Before he entered vocational ministry, he worked in advertising with the Atkins Agency and the Pitluk Group in San Antonio and Parr Advertising in Austin.

Russell earned a doctor’s degree in evangelism and missions in a multicultural context from Austin Presbyterian Theological Seminary. He holds a master’s degree from Southwestern Baptist Theological Seminary and a bachelor’s degree in advertising from the University of Texas at Austin.

He has held numerous positions in denominational service at the associational, state and national levels, including terms on the Baptist General Convention of Texas committee on committees and committee on Baptist integrity, as well as the Christian Life Commission’s council of consultants.

He and his wife, Kenda, have three children—Madyson, 13; Aaron, 10; and Alyssa, 8.

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